GitHub’s commitment to innovation by harnessing artificial intelligence to craft cutting-edge solutions that adapt and anticipate developer needs.
Introduction
Our brand’s foundation rests upon four essential pillars of content that define its identity and purpose. These four pillars together form a cohesive framework, shaping the brand's content strategy.
AI
Collaboration
Reflects GitHub’s belief in the power of teamwork, providing platforms that foster seamless interaction and idea exchange amongst developers.
Enterprise
GitHub Enterprise is an enterprise-ready software development platform designed for the complex workflows of modern development. It offers all the features and functionality of the cloud-based GitHub.com platform.
Productivity
Drives GitHub’s mission to enhance efficiency and empower developers to achieve more, offering tools that streamline tasks and optimise workflows.
Security
Underscores GitHub’s dedication to safeguarding data and privacy, instilling trust in our products and services.
Examples
Here are some quick examples of the same social asset templates designed for different pillars. For more examples, visit the Brand in Action section.