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  1. Brand Toolkit
  2. brand in action
  3. IRL

IRL

Examples of branded content in the physical world.

Badges

Example of branded badges and lanyards

Branded badges and layards on a person at a conference

Way-finding signage

Example of wayfinding signage

Example of wayfinding signage in photographs

Signage

A GitHub Universe 2023 billboard

Photographs of signage in action

Stage

Universe stage designs

More Universe stage designs in action

Backdrop

Examples of stage backdrops

Installations

Photographs of branded installations

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On this page

  • Badges
  • Way-finding signage
  • Signage
  • Stage
  • Backdrop
  • Installations

  • Guides

    • Getting started

  • Brand identity

    • Brand attributes
    • Product pillars
    • Voice and tone

  • Foundations

    • Accessibility
    • Color
    • Logo
    • Typography

  • Graphic elements

    • Git lines
    • Grid system
    • Iconography
    • Illustration
    • Key art
    • Layouts
    • Mascots
    • Product UI
    • Shapes

  • Motion identity

    • Logo animation
    • Motion guidelines

  • Brand in action

    • eBooks
    • Infographics
    • IRL
    • Motion
    • Social
    • Swag
    • Web
    • GitHub Asset Generator
    • Primer Marketing UI
    • Primer Product UI