Accessibility
At GitHub, our mission is to accelerate human progress through developer collaboration. We believe people with disabilities should benefit from and be able to contribute to the creation of that progress. As such, we strive to ensure that, like our product, our branding efforts are designed to be as inclusive as possible, including to those with visual impairment.
Color
We use color in brand for expression. In some cases it represents the personality of the brand and in other cases it’s assigned to tell the story of different parts of GitHub ecosystem. We call those parts pillars and they each have their own color palette.
Logo
The GitHub logo is the most important corporate asset that represents our brand and helps people recognize us at a glance.
Typography
We rely on a handful of fonts to carry forward our brand message, namely Mona Sans, and SF Mono.